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| Proprietary Models of MARCH |
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Proprietary Models are basically a set of statistical, mathematical and logical techniques & algorithms for a specific research purpose or concept under investigation. As a research and consulting organization, MARCH is currently developing various proprietary models for its business applications.
MARCH has recently launched first proprietary model named ‘BankMARCH-SQA’, which is to assess the customer service quality and satisfaction in bank branches. |
For more information about ‘BankMARCH-SQA’, please click here to download the brochure: BankMARCH-SQA-Brochure.pdf.
The proprietary models for different industry applications, under development are the following:
- All India-All States-All Districts–Location Profile Model (which includes Market Opportunity/Availability Index, Market Penetration Index & Consumer psychographics) based on the broad categories Agriculture, Industry, Trade, Services and Infrastructure.
- Employee Satisfaction Index Model.
- Student Satisfaction Index Model.
- Churn Analysis Model (specific industries).
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| A team of experts are working on the development of models, which includes in house research & analysis experts and hired professionals. MARCH has knowledge tie-up with professionals like professors, knowledge workers and retired senior officers from the respective industries. |
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